Download PDF by Jim F. Kukral: Attention! This Book Will Make You Money: How to Use

By Jim F. Kukral

Drive net site visitors and take your corporation into the future

In todays social net industry, recognition equals profit. in the event you direct extra cognizance on-line for your model or company, you force extra long term profit. despite who you're or how small your enterprise is, you could have a big impact utilizing loose web tools...provided and properly practice the most recent suggestions.

Attention! supplies a tutorial and motivational consultant to utilizing social media to industry your model or company on-line. In 3 elements, you'll notice every thing you want to recognize to get off the floor and thrive within the social mediasphere, including

• The instruments, recommendations and tips to get realization on-line and switch that focus into profit
• the speculation at the back of the significance of creating your mark at the Internet
• How different companies and members made cash from on-line marketing

Whether you're simply beginning what you are promoting, simply relocating it on-line, or already proven and searching to take your enterprise to the subsequent point, Attention! is the major to success.

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Extra resources for Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue

Sample text

Five minutes later Megan got a call from the reporter. Long story short, the story ran in the paper, which led to Shea getting booked on the Today Show and the Evening News with Katie Couric. C08 10/15/2010 11:40:23 Page 35 Help Me Help You PETER SHANKMAN, AUTHOR of Can We Do That? Outrageous PR Stunts That Work—And Why Your Company Needs Them, has spent a career in public relations helping both publicity seekers and media help each other. Once a year, Mr. Shankman sends out an e-mail to his list of media contacts offering his assistance.

Now, I’m fully aware that I must have caught the news department on a so-called ‘‘slow news day,’’ but who cares? I was able to create an attention-getting idea in less than an hour for less than 10 bucks that got my brand on the news in less than eight hours. That’s a win by any public relation firm’s standard for sure. It’s proof positive that anyone can get attention, even a small amount, with a creative idea and some very basic implementation and costs. C06 10/15/2010 11:20:20 Page 29 From Idea to Success in Eight Hours 29 Perhaps the best part of the story is that because of the publicity I received from the story, I was able to connect with several brand-new potential clients who had never heard of me.

23 Thanksgiving-themed soda—something with turkey—and I wanted to give all the proceeds from the sale of that soda to charity. Jim: What did people say to you when you told them your idea? Peter: I was the boss, and Jones was full of fun, creative people, so nobody told me it was a bad idea. ’’ And we did. Our roots had always been about having fun so this wasn’t any different. We’d been doing crazy things for years before this. I used to get my guys to change the color of their hair to match the soda, or dress in orange jumpsuits, or put flames on trucks to promote the brand.

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Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue by Jim F. Kukral

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